Nordic people advocate simple and slow life, and things are simple enough, not luxurious; Love work, but not crazy, will set aside time to taste life with family … … This kind of life exerts a subtle influence on their industrial design and product manufacturing. Today, let’s take a peek at the leopard and pursue the happiness of the Nordic people together through a Nordic model that will be on the market soon.
Nordic Life: Simplicity is Happiness
Nordic people believe that the source of happiness is not luxury and high-end life, but the ability to enjoy dinner with family members and take them on a trip by car. It is this pursuit of a simple life that makes it easier for Nordic people to feel happy. Affected by this, the Nordic people never show off and exaggerate too much when designing their works, but use the simplest way to realize the most practical functions: the shape of skyscrapers can become the beautiful lines of Vertica wine vessels, the streamlined steel plates with polished surfaces can become practical tape tables, simple wooden lines can become fashionable furniture, and corrugated plates with flowing water can also form elegant bookshelves on the walls … …
In the design and manufacture of automobiles, the Nordic people also inherited this simplicity. The appearance is a typical representative of Nordic minimalist style. The whole vehicle is smooth and streamlined. The straight body does not pursue individuality too much, nor does it have too much decoration. Instead, it just outlines the flowing beauty through two waistlines, just as in the Nordic world, a trip and a family dinner can make a simple life full of happiness.
On the other hand, the Nordic people are happy because of simplicity, because they don’t deliberately pursue simplicity, but pay attention to the complementarity between simplicity and practicality. Just like, the slightly upturned duckbill tail not only makes the straight tail line vivid and exquisite, but also takes into account the function of the spoiler; The rearview mirror, which inherits the double waistline design, not only has the aesthetic feeling of polygonal sculpture, but also increases the visual angle. Every design is a natural combination of simplicity and practicality.
The interior, which has the most contact with drivers and passengers, reflects the Nordic people’s understanding of happiness. There is not much decoration in the main cockpit and the auxiliary cockpit, but the overall layout of the T-shape makes the two cockpits have their own independent aesthetic feeling and integrated integrity. The colors with deep top and light bottom are supplemented by appropriate chrome-plated decorative strips, and the key parts are made of soft or leather materials, so that drivers and passengers can feel the happiness of being at home as soon as they enter the car.
Happiness lies in safety.
Northern Europe is located at the junction of north temperate zone and north frigid zone, with changeable climate, mountainous terrain and complicated road conditions. In such an environment, the Nordic people who pursue happiness pay more attention to the "sense of security" of society and living environment and do their best to ensure the happiness of their families. Under such circumstances, Nordic automobile dealers pay special attention to the safety performance of automobiles, and even inspire them to become technology leaders. First invented the fixed three-point seat belt, backward child safety and other safety technologies; SAAB was not only the first to install the seat belt on the car as a standard configuration, but also invented the safety technologies such as Safe Cage, active safety headrest (SAHR), air curtain and collapsible type. The two safety families made the greatest efforts to reduce the damage to family happiness.
In order to provide reliable driving safety for drivers and passengers, not only the reindeer safety structure body from SAAB is adopted, but also it has a large capacity, and it is equipped with a new generation of MK100 in mainland China, with both passive safety and active safety performance in place. It can be said that BAIC, adhering to the Nordic safety design, has almost achieved the ultimate in safety in order to protect the happiness of drivers and passengers from infringement.
Considering that too many lights will disturb the driver when driving at night, it is equipped with the Night Panel night vision. After turning on the "Night Panel" function, only the speedometer and gear information will be displayed, and all other in-vehicle instrument displays (including the center console) will be turned off, which can reduce the driver’s visual fatigue when driving at night. When the vehicle speed exceeds the rated value or an emergency occurs, other and fault indicators will automatically light up. In addition, the safety belt buckle also adopts a circular design. Compared with the ordinary square buckle, when it is pulled strongly, the buckle is more evenly stressed and less likely to trip. From these two simple details, we can see how meticulous the Nordic people are in their research on driving behavior and do their best to protect the happiness of drivers and passengers.
Whether it is the Nordic family with the happiest feeling in the world or the China family of the new generation, in fact, everyone’s original intention of pursuing happiness is very simple, that is, to live happily and travel safely. And a car that accompanies you has already been upgraded from a simple means of transportation to a loyal partner who cares for the happy travel of the whole family. Perhaps it is the safe car that can bring Nordic happiness to the whole family.
Ji’ nan Desheng automobile sales co., ltd
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Address: No.50, South Row, East Zone, Kuangshan Automobile World, Jinan