On April 8th, 2022 (Shanghai), Aouita brand’s first joint limited edition-Aouita 011 Emotional Intelligent Electric Coupe SUV ushered in its unique world debut. Matthew M. Williams (hereinafter referred to as MMW), co-founder of fashion pioneer brand 1017 ALYX 9SM and creative director of French fashion luxury brand Givenchy, shared a lot of details of his joint creation with Aouita on his personal social platform, which unveiled the mystery of Aouita 011.

  

  As the opening work of Aouita brand fashion cross-border "0" series, Aouita 011 was jointly created by Matthew M. Williams and Nader Faghihzadeh, chief design officer of Aouita, with a limited number of 500 sets worldwide.

  "Aouita 011 expresses contemporary trends and fashion trends, but also perfectly interprets the technological interaction of emotional intelligence, which is its greatest charm." Ms. Wang Lin, Chief Marketing Officer of Aouita Science and Technology, said: "Aouita 011, as a joint limited edition of Aouita 11 series, truly combines the essence of fashion and technology. We are extremely honored to bring such a pioneering work of the times into reality, and we also hope that such cross-border innovation can continuously bring changes to users, so that Aouita can truly become the embodiment of users and deliver broader freedom for life."

  As the first fashion item created by intelligent electric vehicle and world-class fashion designers, Aouita 011 is the perfect integration of forward-looking automobile design and contemporary fashion design. With futuristic design concept, casual and luxurious visual style and emotional humanistic care, it has become a masterpiece leading the future automobile trend.

  The fashion design concept of invited designer MMW and its iconic trend elements were also presented in Aouita 011. As a fashion icon in the current cultural field, MMW has been involved in cross-border design in fashion, fashion, design, music, photography, art and other fields, and has cooperated with many international first-line brands such as Moncler, Nike and Bang& Olufsen. As the first intelligent electric vehicle released by MMW, Aouita 011 has infiltrated its cross-disciplinary design concept and distinctive style in terms of shape, material and color. Undoubtedly, Aouita 011 joint limited edition is another cross-border masterpiece of MMW.

  Regarding this cooperation, Nader Faghihzadeh, chief design officer of Aouita, said, "As a car designer, you must turn information into emotion in some way. Design is emotional, it needs to impress others and you. Aouita 011 was inspired by emotion and a sense of the future. The collision between classic car design and MMW pioneer fashion design has brought users a unique experience. For users, we hope that Aouita 011 is fashionable and interesting, can interact and evolve with you, can better express themselves, and make emotions more active and vivid. We constantly explore the integration and balance of technology and fashion, and thus realize the unique style of Aouita 011. “

  Like Aouita 11 series, Aouita 011 also follows the principle of simplicity. All-black color scheme makes the body more avant-garde. On the whole, Aouita 011 conveys a seamless, bold and confident sense of the future. Stop and stare, its disc-wing front face is full of sensibility and conveys a sharp sense of science and technology. The suspended body is very futuristic, which highlights the perfect balanced posture. Spacecraft tail design perfectly combines the characteristics of luxury coupe and SUV, which is firm, powerful and extraordinary.

  Black, representing mystery and self-confidence, has always been the most representative color in MMW fashion works, and it is also the only body color scheme selected by Aouita 011-light and shadow black. The whole car presents different levels and textures from the outside to the inside, which is very infectious and deducts the highest realm of MMW black.

  At the same time, the design of the buckle has been applied to the Aouita 011 car with a brand-new "evolution form"-the back of the front seat, the storage compartment under the front central control and the trunk. Limited exclusive buckles can not only meet the functional requirements in the car, but also be flexibly taken and used in daily life.

  The whole car is covered with leather by hand, which is also the evidence of Aouita’s 011 ingenuity. The cockpit uses a large number of high-quality high-gloss NAPPA leather, and for the first time, the low-key and luxurious NUPRIMA matte leather is applied to high-end production cars. Through the microstructure on the coating surface, NUPRIMA achieves the same touch and rich and varied layered effects, creating the luster of different cortices in the car, and mixing and matching rich sensory feelings.

  Aouita 011 is equipped with 22-inch wide wheels to create a very tense racing posture. The suspended logo of four wheel hubcaps is always in a "An Ruo calm" posture during the high-speed driving of the vehicle, which shows the unique identity of Aouita 011.

  As the unique logo of Aouita 011 and MMW joint limited edition, "AVATRMMW" is also like the finishing touch, cleverly presented in the parts and functions such as seat headrest, brake caliper, welcome pedal and boot screen, and coexists in style in the limited exclusive driving experience with Aouita 011.

  As a joint limited edition model of Aouita 11 series, Aouita 011 also has the hard power of emotional intelligence. Thanks to Changan Automobile, Huawei and Contemporary Amperex Technology Co., Limited, CHN, a new generation of intelligent electric vehicle technology platform jointly built by three industry leaders, Aouita 011 has excellent intelligence and performance advantages from the start.

  Equipped with Huawei’s new generation of dual motors, the highest power is 425kW, and the front and rear weights are close to 50:50, which can realize unique electric control fun. At the same time, equipped with Contemporary Amperex Technology Co., Limited’s new generation of CTP ternary lithium battery pack, the longest battery life of Aouita 011 exceeds 700km, which completely solves the mileage anxiety for users. The 750V high-voltage charging system was first applied, and the maximum charging power can reach 240kW, which can further realize high-efficiency energy replenishment.

  Aouita 011 is also equipped with Huawei HI(Huawei Inside) full-stack smart car solution, equipped with extrasensory system and super-computing platform, including 3 laser radars, 6 millimeter-wave radars, 12 ultrasonic radars and 13 cameras, with 400TOPS computing power, which can easily realize high-order intelligent driving under complex urban road conditions, and bring users a very "smart" driving experience with full scene coverage of expressway sections, urban sections and parking links.

  Emotional intelligence, evolution is unbounded. Aouita 011 leads the new fashion trend of intelligent electric vehicles with its aesthetic design and humanity technology. Aouita 011 joint limited edition emotional intelligent electric coupe SUV will be officially released in the second quarter of this year, and the reservation will be started at the same time, and will be officially delivered in the fourth quarter.

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